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Specific facts and figures for online dating are hard to come by.
For obvious reasons, each individual site tends to inflate membership numbers and success rates in its promotional materials.
Matchmaking services have an obvious appeal for those who want a more personal touch, but for the cost-conscious single, dating Web sites are the better choice.
While some of the numbers may be fuzzy, one thing is certain –- the use of online dating services continues in huge numbers.
According to Online Media Daily, consumer spending on personals and dating sites rose by 8 percent in the first half of 2005, topping 5 million.
Many people now prefer to use dating apps on their phones, rather than dating sites on their home computers.
In fact some of the dating apps we reviewed only work with an Apple or Android smartphone or tablet.